Professional Expo Support Companies in Shanghai

How China Business Agency Delivers End-to-End Exhibition Services

Shanghai, as one of Asia’s premier business hubs, hosts some of the most influential trade shows and expos in sectors ranging from consumer electronics to fashion, healthcare, and advanced manufacturing. Behind every successful brand exhibition lies expert coordination, deep local knowledge, and strong media and government relations.

China Business Agency, together with our parent company Tang Cultural Media, offers full-spectrum expo support services for international and Chinese brands looking to maximize their presence at major Shanghai events.

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Key Trade Shows We Support in Shanghai

Our team has worked across many of Shanghai’s flagship expos, including:

• China International Import Expo (CIIE) – National-level platform for global product showcases.
• Mobile World Congress (MWC) Shanghai – Asia’s most influential connectivity and mobile tech event.
• Auto Shanghai – One of the world’s largest automobile exhibitions.
• China Beauty Expo (CBE) – Asia’s leading beauty and personal care trade show.
• FHC Shanghai Global Food Trade Show – Premier food and hospitality industry event.

We offer tailored services depending on the scale and nature of the expo, whether B2B or B2C.

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Our Expo Support Services in Shanghai

1. Booth Design and Production
From modular to custom-built booths, we manage concept development, materials sourcing, and on-site assembly. Our local partners are experienced in venue regulations and on-time delivery, ensuring every booth is visually compelling and compliant.

2. Media and PR Activation
We organize press briefings, media visits, and live coverage in collaboration with platforms such as Yicai, Shanghai Daily, Jiemian, NetEase News, Sina, China Business Network, and more. We also provide content creation and media pitching in both Chinese and English.

3. Influencer Engagement and Live Broadcasts
For B2C expos, we coordinate on-site influencer content with lifestyle and tech KOLs on platforms such as Rednote (Xiaohongshu), Weibo, Douyin, and WeChat Channels. Our livestreams and short videos help extend your expo visibility beyond the exhibition floor.

4. Guest Coordination and On-Site Support
We manage VIP guest lists, protocol assistance, and interpreter arrangements. For high-level delegations, we also coordinate government and chamber of commerce support when appropriate.

5. Post-Expo Amplification
After the event, we deliver bilingual media coverage reports, social media performance analytics, and edited video highlights for ongoing brand engagement.

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Why Brands Choose Us for Shanghai Exhibitions

• Strategic Positioning: We help global companies localize their message and visual identity for maximum relevance to Chinese audiences.
• Operational Precision: Our local execution teams manage all logistics, permits, and venue liaison to avoid last-minute surprises.
• Media Power: We have long-term partnerships with national media such as Xinhua News Agency, China Daily, People’s Daily Online, Sohu, Tencent News, and Phoenix New Media.
• Influencer Reach: Our influencer database includes tech reviewers, lifestyle content creators, and trade specialists with targeted reach in your sector.

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Case Example

At CIIE 2023, China Business Agency supported a European food tech company with:

• A custom-built 60 sqm booth
• Press event with NetEase and China News Service coverage
• On-site livestreams with Rednote and Douyin influencers
• Bilingual brochures, video loops, and guest management for over 120 business visitors

The result: over 150 qualified leads, 25 media mentions, and 300,000+ views online within 72 hours.

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If you’re preparing to participate in Shanghai expos and want trusted, experienced hands to manage your brand presentation, China Business Agency and Tang Cultural Media are your ideal partners.