
(Redefining China Business)
CONSULTING
We help brands understand & adapt to the Chinese market
We provide market entry evaluation, business modeling, competitive analysis, consumer insights, and ROI strategy to help brands make informed, data-driven decisions in China.

BRANDING
We build localized yet globally aligned brand identities.
We provide brand strategy, positioning, naming, visual identity, storytelling, and design to create a cohesive image that resonates with Chinese audiences and retains global DNA.

PUBLIC RELATIONS
We build credibility through media and stakeholder relations.
We manage media outreach, executive interviews, crisis communication, CSR storytelling, and events to help brands earn trust and maintain a positive voice in China.

MARKETING
We drive growth through marketing and advertising.
We offer integrated marketing, digital strategy, social content, influencer campaigns, paid ads, private traffic, and e-commerce — driving performance and brand relevance.

LEGAL & POLICY
We provide legal and regulatory support for market security.
Our legal team handles business registration, compliance, contract review, IP protection, and government liaison — helping brands navigate China’s regulations.

(How We Work)
Industry Approach
Consumer Lifestyle
Crafting lifestyle-driven strategies that resonate with fashion, food, travel, retail, beauty, and home-focused consumers.
Finance Business
Building trusted brand narratives for banking, fintech, insurance, and investment firms in complex markets.
Tech Telecom
Positioning AI, e-commerce, wearables, and telecom brands through innovation-focused storytelling and strategy.
Health Wellness
Designing health communication that builds trust across pharma, wellness, supplements, and medical industries.
Industry Energy
Developing strategic B2B messaging for manufacturing, transport, agriculture, and next-gen energy companies.
Culture Society
Connecting brands to society through entertainment, media, education, law, arts, sports, and nonprofit campaigns.
Professional Services
Elevating service-based brands in law, consulting, real estate, and design with expert positioning and clarity.